Leverage Benefits of Using SMS for Banking Industry
Pressure is mounting on banks and other financial organisations to implement a mobile-first customer experience strategy. In order to maintain customer loyalty and satisfy rising customer expectations, particularly those of millennials, banks are aiming to offer an omnichannel client experience. SMS will be a significant component of the whole mobile banking experience, according to a 2017 IDC analysis on mobile messaging in retail banking. SMS can be used for a variety of updates as well as alerts and notifications for breaches, reminders, account status, credit card and loan applications, and 2-way broadcast messaging.
To safeguard sensitive transactions and client information, banks must adhere to strict governance and compliance standards. Additionally, they must run their everyday business effectively, affordably, and with top-notch customer service.
An excellent tool for the banking sector, Bulk24SMS is an award-winning SMS gateway that businesses may utilise for their omnichannel communications solutions.
The five benefits listed below are ways that banks might use SMS notifications to their advantage in their regular business operations:
- CRM integration to increase operational effectiveness
Organizations may automate administrative procedures and free up their staff to concentrate on higher-value customer-centric services by integrating our sendQuick SMS gateway with the internal CRM platform to send out automated notifications to clients. Moreover, sendQuick can serve as a stand-alone messaging service.
- Making use of two-factor authentication to lower the risk of data breach (2FA)
Security of customer data is of the utmost significance to banks. Banks can use our sendQuick 2FA through SMS One-Time Password (OTP) solution to provide an extra layer of security when accessing financial information in order to reduce the risk of a data breach. Also, our authentication solution can assist clients in securely and efficiently carrying out delicate transactions.
- Using Omnichannel Messages to Improve Customer Experience
By enabling the bank personnel to communicate with the customers across a variety of media, sendQuick's omnichannel messaging capabilities improve the customer experience journey. Account opening, loan, and credit card application status updates, reminders, and alerts can all be sent by bank staff via SMS, Email, social messengers, and collaboration tools.
- Increase IT responsiveness by decreasing outage downtime.
By active 2-way remote monitoring, our solutions may assist IT organisations respond to applications, systems, web services, and network disruptions more quickly. SendQuick will start the multi-level escalation of quick alerts & notifications to workers on-standby duty for any irregularity detected. This will reduce company disruptions that could harm your reputation and profits with prompt IT staff reaction.
- Use two-way messaging to increase interactivity
Banks can use the sendQuick 2-way messaging service to boost interaction and engagement with customers. Register right away for a free trial.
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